Landing page polish & SEO
Hero motion, clearer messaging, and stronger metadata so the public site matches the quality of the product behind it.
Last updated 2026-08-07
A living record of what we built — from the first bookmark shell to a product people can share, search, and subscribe to.
Shlau started because saving things to yourself in chat apps is broken. This page is the honest trail of how we turned that frustration into a product — feature by feature, in public.
August 2026
Store presence, analytics, subscriptions, and a sharper public face — the layer an early-stage product needs before it scales.
Hero motion, clearer messaging, and stronger metadata so the public site matches the quality of the product behind it.
Mobile subscription management via RevenueCat, aligned with how people already buy apps on their phones.
Account settings now cover password updates and an explicit sign-out path — basics that signal product maturity.
Consent-aware product analytics so we can see what helps people without guessing — and without ignoring privacy.
Store badges on the landing experience so web visitors can reach the native apps in one tap.
Shared and saved videos stream more reliably with HLS — fewer stalls when you open a clip from your stream.
July 2026
Homepage V2 and richer public profiles made Shlau readable to someone who has never signed in.
Dashboard search stays put with better scroll behavior, so finding something mid-scroll feels intentional, not jumpy.
Share bookmarks from your public profile with clearer bio and stats — your stream can represent you, not just store for you.
A rebuilt marketing homepage with motion, clearer narrative, and a product-first first viewport.
May – June 2026
Onboarding got clearer, the mobile app could deep-link into the web, and usage limits became visible instead of surprising.
The ElevenLabs widget now carries signed-in context, so the assistant can talk about your stream safely.
See how much of your plan you have used — limits become a dashboard fact, not a dead end at save time.
iOS custom schemes and well-known routes so the app and web hand off without losing the entry you meant to open.
Filter your stream by type from a mobile-friendly control — video, audio, links, and more without hunting.
Clearer first-run steps and localization so connecting WhatsApp or Telegram feels like a guided setup, not a puzzle.
March – April 2026
Saved items stopped living only in a private feed. Links, public pages, profiles, digests, and a voice assistant opened the product outward.
Create a public profile and put selected bookmarks on the open web — a home for the things worth showing.
A newsletter-style digest (and podcast path) so your saved sources can surface again without another scroll session.
An ElevenLabs-powered assistant in the product — ask about what you saved instead of only typing into search.
When someone shares a link with you, you can copy it into your own bookmarks in one action.
Shared bookmarks resolve to proper public pages with metadata — links that look like a product, not a dead token.
Generate a share link for any bookmark, with expiration options — send one item without exporting your whole library.
January – February 2026
Media, search, billing foundations, and three languages — so the core loop worked for real people, not just a demo.
Forward to Shlau by mail the same way you do from chat — another place people already dump “read later.”
Full product localization in three languages from day one of internationalization — not an afterthought string dump.
Checkout, webhooks, and subscription-aware routing — the billing spine for paid plans.
Debounced search across bookmarks so finding a half-remembered voice note or link does not require scrolling forever.
Bookmark cards and detail views understand real attachments — not only plain URLs.
December 2025
Auth, the first bookmark surface, and onboarding — the minimum product that could hold a forwarded message.
Connect the chat channels you already use and get a personal code — the first step from “interesting idea” to daily habit.
Sign in with Clerk and land in a real user record — no empty shell after authentication.
The first Shlau Personal commit: Next.js app, auth, database wiring, and a place to keep what you send yourself.
Connect a channel in 30 seconds. Forward one voice note. See what happens.
Start free — nothing to installNo credit card. No app permissions. Export anytime.